Web Equity Show

  • About
  • VIP
  • Resources
  • Contact

S03E07: Promoting Your Business For Sale

April 12, 2017 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTIn our last episode we covered the process and the platforms you can use to list your business for sale, but there’s another question we need to answer:

What can you do to advertise or promote your listing?

Just getting your business up and listed for sale isn’t enough. You need to find qualified, interested buyers and get them to review the listing.

In today’s episode we look at some of the tips and tricks brokers use to get interested buyers reviewing your business for sale and some additional things you can do as the seller to promote with a broker or with a DIY approach.

Some people think, “If you list it, buyers will come” but that’s simply not true. We’ll dig into why that’s the case in this episode and show you what you can do to get your business sold quickly.

 

Like the show? Please give us a review on iTunes! We’ll give you a shout on an upcoming show and we’d love to hear your feedback!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY033.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Promotional Tools Brokers Use
  1. Email Promotion (Initial blast, targeted blast, highlights)
  2. Seller Interviews (Written/Audio/Video/Live)
  3. Listing Syndication
  4. Podcast Promotion/Highlight
  5. Social Media
  6. Remarketing/Retargeting
  • Promotional Tools You Can Use Yourself
  1. Interviews (Written/Podcast/Video)
  2. Niche community posts
  3. Strategic acquisition targeting

Featured On The Show:

  • Empire Flippers
  • Business for Sale
  • Flippa
  • Jungle Scout
  • Smart Passive Income
  • Mixergy

itunes sidebar subscribeStitcher-Subscribe-Button

Tagged With: Acquisition, Brokers, Buy and Sell Website, negotiating a deal, Online Business, Season 3, Social Media, Web Equity

S03E06: Listing Your Business For Sale

March 22, 2017 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTWhere can you go if you’d like to list your online business for sale? What are the pros and cons of listing privately vs. using a broker? What information should be included in the listing?

These are the questions we’ll answer in this episode. We look at the four main ways to sell your online business and discuss the advantages and disadvantages to each.

After listening to this episode you should have a strong idea on the best place for you to list and ultimately sell your online business.

Are you digging the show? Please stop by iTunes and leave us a review! We’ll give you a mention on the show and we’d love to hear your feedback!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY032.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • 4 Main Ways To Sell Your Online Business
  1. Do it yourself
  • Put together documentation
  • Decide on a “central” place to list and sell your business
  • Format your write-up
  • Publish your central listing
  • Advertise your central listing

2. Flippa

  • Put together your documentation
  • Decide on Classified Vs. Auction Listing
  • Submit all of the information, pay the listing fee, and follow the format we laid out in the DIY approach
  • Decide on Reserve Vs. No Reserve
  • Select your advertising options
  • Publish on Flippa!
  • Advertise your central listing

3. Brokers/Marketplace

  • Put together your documentation
  • Pay listing fee and/or submit your information through the order form
  • Expect to answer a list of questions
  • Within 1-2 weeks expect to hear whether your listing was approved and the listing price for final approval
  • Agree on the price and have your business listing go live

4. Private Equity Groups

Featured On The Show:

  • Flippa
  • Site Point
  • Empire Flippers
  • Quiet Light Brokerage
  • Andrew Youderian @ eCommerce Fuel

itunes sidebar subscribeStitcher-Subscribe-Button

Tagged With: Acquisition, Brokers, Buy and Sell Website, Online Business, Selling, Web Equity

S03E02: The Best Time To Sell Your Online Business (Reasons Why People Sell)

February 1, 2017 by Justin Cooke 1 Comment

Subscribe to our VIP LIST

What are the REAL reasons people sell their online businesses?

Sure, most of them say it’s because they’re going to “work on other projects” or something like that – but what’s the real reason behind that answer?

In today’s episode, we’re going to look at the reasons behind selling your business and review the good and not-so-good reasons it might be time to sell.

Digging the Web Equity Show? Please stop by iTunes and leave us a review! We’ll give you a mention on the show and would appreciate the feedback!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY28.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

1. Are you emotionally ready to sell?

  • Are you ok giving up your baby?
  • Do you have something else exciting to do?
  • Am I bored with the business?

2. Is the business ready to sell?

  • Are you tracking traffic and financials?
  • Are they trending well? Showing profit?
  • Do you have processes documented and organized?
  • Can someone unfamiliar with your business

3. Are market conditions right for selling my business? (Can you time the market?)

  • Sellers market (in 2017 at least)
  • Economy is strong – lots of money to invest
  • Baby boomers cashed up and looking for retirement projects
  • All brokers/marketplaces showing strong year-over-year growth
  • Sophistication in online businesses has increased, strengthening the barrier to entry.

4. Are there more personal reasons you should sell?

  • The company/business has outgrown your skills (or interests).
  • The market is moving against you.
  • You’re having life events/issues.
  • A lucrative opportunity presents itself.

Featured On The Show:

  • Lead Pages

itunes sidebar subscribeStitcher-Subscribe-Button

Tagged With: Brokers, Buy and Sell Website, Capital, Capital Gains, Cashflow, financing, negotiating a deal, Online Business, Sell, Selling, Web Equity

S02E06: Due Diligence

April 19, 2016 by Justin Cooke Leave a Comment

Subscribe to our VIP LIST

If you’ve been following along our buyer’s series in Season 2, this is an episode you don’t want to miss.

In our longest episode to date, Ace and I break down some of the critical issues and steps to take when performing due diligence with website properties.

Now, of course, we can’t cover every single issue that may come up in due diligence, but we do attempt to provide a framework and a specific way to look at deals that will help you separate the good from the bad.

We’ve put together our years of combined experience in reviewing more than a thousand deals into an in-depth review. Hope you enjoy!

One more thing – it’s your support that keeps this show going. If you’ve appreciated what you’ve heard and would like to hear more, please stop by iTunes and leave us a review! We love to read the feedback and will give you a shout on an upcoming show!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY022.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Content Sites
  1. Check Visitor-to-Customer Flow
  2. Sustainability/Scalability
  • Earnings
  1. Are The Claimed Earnings ONLY Coming From Site For Sale?
  2. Compare Stated Earnings To Bank Account Deposits
  3. Bring In A Professional (Larger Purchases)
  • The Website / Niche
  1. Is The Content Quality?
  2. Will The Niche Last?
  3. What’s The Site History
  4. What’s The Reputation / Backlinks Situation?
  • The Seller
  1. Are They Real?
  2. Who Have They Done Business With?
  • Not-So-Common Scams
  1. Fake leads
  2. Not just the president, also a client
  3. Double (or triple) dipping

Featured On The Show:

  • Lendvo
  • Realty Shares
  • Empire Flippers
  • Abandoned Cart Emails on Empire Flippers Blog
  • Wayback Machine
  • Quinstreet
  • Clickbank
  • Commission Junction
  • Spy On Web

itunes sidebar subscribeStitcher-Subscribe-Button

 

Tagged With: Affiliate, Agreements, Amazon, Buy and Sell Website, content site, diversification, due diligence, eCommerce, negotiating a deal, niche sites, Online Business, scalability, Season 2, Web Equity

S02E05: Initial Website Evaluation

April 12, 2016 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTContinuing along with our Season 2 buyer series, we’re following up on last week’s episode regarding where to find websites to purchase with the next step in the process – a way to quickly determine whether a site is right for you or not.

Instead of putting a ton of hours into due diligence up-front, it’s better to create a framework that allows you to quickly and easily determine whether a business is a “go” or “no-go” right from the beginning.

We dig into our process for the initial website evaluation in this episode with the hope that you’ll walk away with some tips that will help you build out your own framework.

 

Just a reminder – if you’re liking this show please make sure to stop by iTunes and leave us a review! We’d really appreciate it and will give you a shout out on an upcoming episode!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY021.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Looking At The Seller
  • How Do You Consider The Niche?
  • A Quick Dig Into The Website
  • Digging For Discrepencies

Featured On The Show:

  • AceChapman.com
  • EmpireFlippers.com

itunes sidebar subscribeStitcher-Subscribe-Button

 

Tagged With: Affiliate, Amazon, Buy and Sell Website, Dropshipping, due diligence, negotiating a deal, optimization, paid traffic, Season 2, Web Equity

S02E02: Analyzing Websites For Beginner Buyers

March 22, 2016 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTNow that we’ve covered some of the basic business models in Season 2, Episode 1, it’s time to start looking at some of the terms and ways to quickly scan/analyze potential website purchases.

We take a look at terms like ROI, EBITDA, and how they apply to online businesses.

We also look at some of the metrics that, at a glance, might help you quickly disqualify a potential purchase. (Or know that you need to dig a bit deeper)

 

If you’re liking this show and want to give us some love, make sure to stop by iTunes and leave us a review! That’s the best way to support the show and helps us spread the word.

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/Ep_18__Analyzing_Websites_For_Beginner_Buyers.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • The Metrics
  1. Multiple
  2. ROI – Return of Investment
  • The 2 Biggest Disqualifiers
  1. History
  2. The Growth Plan

Featured On The Show:

  • Empire Flippers
  • Ace Chapman

itunes sidebar subscribeStitcher-Subscribe-Button

Tagged With: adwords, Brokers, Cashflow, due diligence, Google Analytics, net income, Online Business, Profit, Season 2, Selling, Web Equity

Ep #13: A Day In The Life Of An Online Business Mogul

November 4, 2015 by Justin Cooke 1 Comment

Subscribe to our VIP LIST“What the hell do you do all day?”

We never get asked this question that directly, but it’s definitely something they have in the back of their minds. What does it look/feel like to not have to go to an office every day? To be able to travel and work anywhere you can bring a laptop and have an internet connection?

Today, Ace and I sit down to discuss the benefits that come with being an “online business mogul” and clear up some of the misconceptions some have about what it’s REALLY like.

Digging the Web Equity Show? Please leave us a review on iTunes. We’d really appreciate it!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY013.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

Benefits

  • Freedom
  • Wealth (Through Assets)
  • Connections

Misconceptions

What our days REALLY look like

 Featured On The Show:

  • Dynamite Circle
  • Rhodium Weekend
  • Up Work
  • 99 Designs
  • Jon Myers
  • Dan Cowell
  • Neil Patel

itunes sidebar subscribeStitcher-Subscribe-Button

 

Tagged With: Brokers, business mogul, Buy and Sell Website, Entrepreneur, Flipping, hustler, Managing Team, Misconceptions, Season 1, Virtual Assistant, Web Equity, Websites

Ep #11: How Can Non-Techies Buy Online Businesses?

September 24, 2015 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTMany first-time buyers get excited about the opportunities that come with buying an online business, but quickly realize they might not have the skills to manage the day to day operations.

Just what exactly are the skills required to buy the websites available?

That’s the question we’ll look to answer in today’s show. We’ll look at the base skills required and look at several different ways you can augment those skills through partnering, investing, and taking on an apprenticeship yourself.

We thought this podcast might be interesting as both Ace and I aren’t very technical ourselves, but we’ve found ways to work with these online businesses and get the job done.

Are you digging the Web Equity Show? Please leave us a review on iTunes. You’ll help us spread the word and we’d love to give you a shout on an upcoming episode!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY011.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Skillsets Needed To Buy An Online Business
  • Buying A Business Directly
  • Find A Technical Partner/Co-Founder
  • Find A Hustler To Back Or Invest In
  • Finding An Apprenticeship

 Featured On The Show:

  • Wp Beginner
  • Shopify
  • Bigcommerce
  • Smart Passive Income
  • Tropical MBA
  • WP Curve
  • Content Machine by Dan Norris
  • uDemy Course
  • Dropship Lifestlye
  • Dynamite Circle
  • Rhodium Weekend
  • Builder Society
  • Co-Founders Lab
  • Founder 2 Be
  • Tech Co-Founder
  • Founder Dating
  • Charlie Hoehn @ TEDX Talk
  • TEDX Talk

 

itunes sidebar subscribeStitcher-Subscribe-Button

 

Tagged With: apprenticeship, Brokers, Buy and Sell Website, Entrepreneur, hustler, Online Business, Season 1, Skills, Startup, Web Equity

Ep #9: What’s My Online Business Worth?

September 9, 2015 by Justin Cooke 1 Comment

Subscribe to our VIP LIST

Whether you’re looking to sell your online business in the next few months or just a curious entrepreneur, the “What’s my business worth” question is an important one.

We could have made this podcast pretty short – it’s only worth what a buyer’s willing to pay for it – but where’s the fun in that!

There’s quite a bit to think about regarding valuations and we wanted to dive into those issues in this podcast episode. We’ll look at some common misconceptions when it comes to business valuations, cover some valuable “rules of thumb”, and dig into our tips to getting the best multiples or valuation when it comes time to sell your business.

Are you enjoying the Web Equity Show? Please leave us a review on iTunes or you can leave us a message (button to the right) and we’ll play your question/comment on the show!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY009.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Misconceptions regarding business valuations
  • Valuation rules of thumb
  • Getting top multiples when selling your business

 Featured On The Show:

  • Michael Richard
  • Glen Thompson
  • Andrew Youderian
  • Drew Sanocki

itunes sidebar subscribeStitcher-Subscribe-Button

Tagged With: Business, Buy and Sell Website, Misconceptions, Online Business, Season 1, Web Equity, Web Portfolio

Ep #7: Virtual Properties Vs. Offline Real Estate

August 25, 2015 by Justin Cooke 2 Comments

Subscribe to our VIP LISTInvestors often discuss the similarities between buying online businesses and offline real estate, but is that comparison really fair?

In this week’s episode, Justin and Ace dig into both the similarities and differences when it comes to financing, risk/reward, management, and legal protects/restrictions.

It’s easy to compare direct ROI, but you’re not getting the best info if you’re not looking at the whole picture. We do some in-depth comparisons in this episode – hope you enjoy!

Are you digging the podcast? Please leave us a review on iTunes or you can leave us a message (button to the right) and we’ll play your question/comment on the show!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY007.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Financing comparisons
  • Risk/Reward for both
  • Cashflow Vs. Capital Gains Investing
  • Management (Passivity)
  • Legal Protections/Restrictions

 Featured On The Show:

  • Realty Shares
  • Fund Rise
  • OAREX
  • Josh Shogren @PiPwebsite mention us on Reddit Thread
  • Josh Shogren of Passion into Paychecks

itunes sidebar subscribeStitcher-Subscribe-Button

 

 

Tagged With: Buy and Sell Website, Capital Gains, Cashflow, diversification, Legal Protection, Online Business, Real Estate, Season 1, Web Equity

  • « Previous Page
  • 1
  • 2
  • 3
  • Next Page »
The web equity show on itunes
Subscribe to our VIP LIST
Copyright © 2022 | Web Equity Show| Log in