Web Equity Show

WES S04E06: Funding Structures

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Subscribe to our VIP LISTAs you continue to grow/expand your online business, you may want to consider the ways in which you can best bring in outside investors to grow the company.

Structuring these funds is a new and exciting opportunity in the industry and we’re seeing more and more funds popping up from various teams we’ve done business with.

The question is – would you be better off giving away debt, equity, or some mix between the two to your investors?

In this episode, we dig into the advantages and disadvantages to both investors and operators when it comes to how to split the pie.

If you’re curious about these types of funds and portfolios and want an inside look at what’s happening with these today, this is a great podcast episode for you.

Digging the show? Please do stop by iTunes and give us a review when you get a chance – we’d really appreciate it!

Alright, let’s dig in…

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What You’ll Learn From This Episode:

  • Debt/Loan
  • Equity only
  • Debt + Equity Hybrid

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S03E02: The Best Time To Sell Your Online Business (Reasons Why People Sell)

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What are the REAL reasons people sell their online businesses?

Sure, most of them say it’s because they’re going to “work on other projects” or something like that – but what’s the real reason behind that answer?

In today’s episode, we’re going to look at the reasons behind selling your business and review the good and not-so-good reasons it might be time to sell.

Digging the Web Equity Show? Please stop by iTunes and leave us a review! We’ll give you a mention on the show and would appreciate the feedback!

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What You’ll Learn From This Episode:

1. Are you emotionally ready to sell?

  • Are you ok giving up your baby?
  • Do you have something else exciting to do?
  • Am I bored with the business?

2. Is the business ready to sell?

  • Are you tracking traffic and financials?
  • Are they trending well? Showing profit?
  • Do you have processes documented and organized?
  • Can someone unfamiliar with your business

3. Are market conditions right for selling my business? (Can you time the market?)

  • Sellers market (in 2017 at least)
  • Economy is strong – lots of money to invest
  • Baby boomers cashed up and looking for retirement projects
  • All brokers/marketplaces showing strong year-over-year growth
  • Sophistication in online businesses has increased, strengthening the barrier to entry.

4. Are there more personal reasons you should sell?

  • The company/business has outgrown your skills (or interests).
  • The market is moving against you.
  • You’re having life events/issues.
  • A lucrative opportunity presents itself.

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S02E07: Understanding Deal Structuring

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Understanding the various ways to structure a deal can be a critical piece to actually getting the deal closed.Subscribe to our VIP LIST

While many newbie buyers can get stuck in negotiations, a pro understands how to leverage different deal structures to get the outcome they really want.

Once you get to the meat of what the seller’s really looking for out of the deal, you can structure the deal around their wants/needs and put it in terms that are to your benefit.

In this episode, Ace and I dig into the various types of deal structures, explain how they work, and look at specific examples where they might work best to get the deal done with a seller.

Some of these are well-known (i.e. Seller Financing), but when you use these deal structures in combination (A time-based earn out with in-perpetuity payments, for example) they can get quite complicated.

Our goal is to break each of the deal structures down to better help you understand how you can use them in a negotiation/offer.

For us, this is the fun stuff. Creative deal structuring and finding win-win offers is breathing life into deal deals and can make everyone a ton of money.

Are you digging the podcast? Please stop by iTunes and leave us a review! We love to read the feedback and will give you a shout on an upcoming show!

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What You’ll Learn From This Episode:

  • Seller Financing
  • Earn-Outs
  • Balloon Loan
  • In-perpetuity payments
  • Outside Financing
  • Seller Retained Equity
  • Investor/Sweat-Equity Partnership

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Ep #8: Raising Capital From Investors

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While you can self-fund your website purchases and online acquisitions, that’s not the ONLY way to close deals.

In this week’s episode, Justin and Ace look at several different strategies you can use to leverage investors to purchase websites and online businesses.

We dig into where to find investors, how to approach them with your plan, and look at how to both pitch them and provide them a return on their investment.

Using leverage can be risky, but might allow you to reach up and get deals that would otherwise be out of reach.

 

Are you digging the podcast? Please leave us a review on iTunes or you can leave us a message (button to the right) and we’ll play your question/comment on the show!

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What You’ll Learn From This Episode:

  • Finding Investors
  • Advice Is Where The Money’s At
  • Kevin Bacon & The Six Degrees of Separation
  • Getting Organized – Bringing Home The Cash

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Ep #3: Where to Find High-Quality Deals

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For anyone in the industry of buying and selling websites and online businesses, sourcing deals is absolutely the number one priority. Getting access to those hard-to-find deals can give a buyer a huge competitive advantage over everyone else. But how can we find and secure those rare bargains before someone else does?

In this episode of Web Equity Show, Justin and Ace discuss where to find high-quality deals. They cover some of the advantages and disadvantages of different places where folks can go to search for those great deals.  From buying direct competitors’ businesses and sites in parallel industries to the breakdown of top website brokerages, you will learn everything you need to know about finding the right deal for you. Don’t miss this episode!

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What You’ll Learn From This Episode:

  • Justin and Ace’s advice for those who want to become online business brokers.
  • Why sourcing deals is the critical component of buying and selling online businesses.
  • Tips for strategic buys for your portfolio.
  • The pros and cons of buying direct competitors’ sites.
  • Why you should consider buying an online business in a parallel industry.
  • Why Ace got kicked out of a potential seller’s house during a dinner.
  • How to find the right broker for you.
  • How not to fall for “polished turd deals.”
  • The breakdown of the top website brokerages and their pros and cons.

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Ep #2: Preparing Your Website for Sale

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Selling your website or online business can be quite an emotional decision. Those emotions often drive our decisions and even cause us to make mistakes if we’re not properly prepared.

One of the questions we often get is “Why would anyone ever sell a profitable business?” This question often comes with a bit of disbelief of why anyone would actually sell a site that’s making money. Whether it is the burden of regular maintenance or the need for extra cash for an important investment or an emergency, we all have our reasons.

On this episode, Justin and Ace chat about the reasons why people buy and sell businesses and share some proven strategies to help online business owners prepare their website for a sale. The tips laid out in this episode will help sellers attract the right buyers and opportunities and get a premium for your site. Don’t miss this episode jam-packed with golden nuggets of information for anyone looking to sell their online business.

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What You’ll Learn From This Episode:

  • The importance of communicating why you’re selling your online business.
  • How much time you need to prepare your site for a sale.
  • The ways that you should be separating yourself from the business you’re planning to sell.
  • The records and documentation you need to keep.
  • Why we think you should always use Google Analytics.
  • How to determine the value of your site and price it accordingly.
  • Ace’s best growth hack.
  • Why you can’t neglect a business during the selling process no matter how tough it may be.
  • The best and worst times to sell your business.
  • And much, much more!

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Ep #1: Justin Has an Ace Up His Sleeve

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Welcome to the inaugural episode of Web Equity Show, the podcast dedicated to providing successful entrepreneurs with information and resources to help leverage their capital, buy the right business and maximize sales in their web portfolio. We’re really excited to publish the show live for all of the listeners out there! Without further ado, here’s the first episode…

On this episode, your hosts Justin Cooke, co-founder of Empire Flippers, and Ace Chapman, an exceptional business acquisition specialist, talk about the motivation behind starting the Web Equity Show and what you can expect to get out of it. Listen in to find out how by merging online and offline experience, Ace and Justin can help you make awesome entrepreneurial decisions, achieve next-level results, and help you come out a winner!

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What You’ll Learn From This Episode:

  • What Web Equity Show is all about.
  • A sneak peek at the topics coming up on the show.
  • Justin’s and Ace’s backgrounds and goals with Web Equity Show.
  • Ace’s story of buying his first profitable online business at 19 years old.
  • Justin’s journey to becoming the Empire Flipper.
  • What you can expect to get out of this show.
  • Some killer tools you can start using today.

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