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WES S05E10: Ideal Clients

May 15, 2020 by Justin Cooke Leave a Comment

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In this episode, Ace and I talk about how to identify your ideal client and how to work with clients who might not be be a good fit with your company.  

If you want to hear our take on Elon Musk becoming a digital nomad, what Bitcoin halving means, and why people are scrambling to buy Carnival Cruises, stick with us.

Listen in as we discuss what the difference is between someone you want to work with over an “ideal” client, and how much time to spend nurturing the right kinds of leads.

Digging the show? Please do stop by iTunes and give us a review when you get a chance – we’d really appreciate it!

Alright, let’s dig in…

Listen To The Full Interview:

https://traffic.libsyn.com/secure/webequityshow/WEBEQUITY056.mp3

Direct Download – Right Click, Save As

What You’ll Learn From This Episode:

  • Who is your ideal client? Why? Where do you find them or how do they find you?
  • Any differences between idea clients and clients you prefer to work with? How do you sort/settle that?
  • Who will you NOT work with? Why? How did you figure that out?
  • How do you attract ideal clients? Process for weeding out or turning away not-ideal clients?

Featured On The Show:

  • Joe Rogan Interview with Elon Musk
  • Rich Dad, Poor Dad
  • Ask Gary Vee Podcast
  • Tropical MBA Podcast
  • Startup Podcast
  • Entrepreneur on Fire Podcast
  • The Tim Ferriss Show

 

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https://traffic.libsyn.com/secure/webequityshow/WEBEQUITY056.mp3

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Tagged With: Brokers, Business, Buy and Sell Website, due diligence, Entrepreneur, financing, Ideal Clients, investors, Online Business, season 5, Startup, Web Equity, Web Portfolio

WES S05E09: Diligence

May 8, 2020 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTIn this episode, Ace and I talk about how due diligence will change in 2020 and beyond as a result of the recent market shift. We’ll expand on points we mentioned in previous episodes to help buyers find the best business to acquire.

If you want to hear what things will look like as the US is reopening, which online business models are going to be affected by the shrinking economy, and why an Amazon vice-president resigned in response to a whistle-blower being fired, make sure you tune in.

Listen in as we explore the transition into a buyer’s market and what buyers and sellers can do to prepare for a deal when approaching the marketplace.

Digging the show? Please do stop by iTunes and give us a review when you get a chance – we’d really appreciate it!

Alright, let’s dig in…

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY055.mp3

Direct Download – Right Click, Save As

What You’ll Learn From This Episode:

  • What changes in DD in 2020 and beyond?
  • What should buyers look out for in 2020 and beyond?
  • What should sellers prepare for in 2020 and beyond?

Featured On The Show:

  • Web Equity Show Season 2 Episode 6
  • Web Equity Show Season 4 Episode 4

 

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http://traffic.libsyn.com/webequityshow/WEBEQUITY055.mp3

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Tagged With: Buy and Sell Website, due diligence, financing, investors, Online Business, season 5, Web Equity

WES S05E02: Risk – 3.25.2020

March 25, 2020 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTIn this episode, Justin and Ace discuss the current market trends both online and offline as well as some of the huge disruptions going on in the online industry space as a whole.

If you are interested in some of the industry risks we are facing during these current market impacts as well as some general information on some of the potential risks we are noticing within the space, this will be a great episode to gain some value from.

Listen in as we explain some of the shoring measures you should prepare your business with as we move into the next few months of shifting in the global economic markets.

Digging the show? Please do stop by iTunes and give us a review when you get a chance – we’d really appreciate it!

Alright, let’s dig in…

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY048.mp3

Direct Download – Right Click, Save As

What You’ll Learn From This Episode:

  • Set the scene
  • Industry Risks
  • Buyer Risks
  • Seller Risks
  • Risks in our businesses

Featured On The Show:

  • Worldometer Info for Coronavirus
  • EF Podcast 2020 Predictions
  • Dom Wells @ Onfolio Blog post about How A Recession might Affect The Website Investing Space
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http://traffic.libsyn.com/webequityshow/WEBEQUITY048.mp3

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Tagged With: Brokers, Buy and Sell Website, due diligence, industry risk, investors, season 5

S04E04: Due Diligence Tips

November 21, 2018 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTDue diligence is a tricky beast.

It’s easy to pick up the basics but can take years to master.

We covered some of our thoughts on due diligence on this previous episode. If you haven’t listened to it, I’d highly suggest giving it a listen and coming back for this one.

In this episode, we wanted to cover some due diligence tips that were more relevant for larger businesses and portfolios that you may be looking to acquire.

While we look at it from a buyer’s perspective, it’s worth a listen if you’re selling as well to get some sense of what buyers might be looking for.

We’ve had some great iTunes reviews lately! Make sure to stop by iTunes and give us a review when you get a chance – we’d really appreciate it!

Alright, let’s dig in…

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY040.mp3

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What You’ll Learn From This Episode:

We’re going to cover the advantages and disadvantages to each of these?

  • Stay Organized
  • Pre-Select Your Criteria
  • Initial Pass/Fail Test
  • Industry/Niche Sustainability
  • Review The Team
  • Review The Process
  • Buyer/Seller Call(s)

Featured On The Show:

  • Web Equity Show – Season 2, Episode 6 on Due Diligence
  • Ace Chapman

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Tagged With: Agreements, Brokers, Buy and Sell Website, due diligence, Legal Protection, negotiating a deal, Online Business, Season 4, Web Equity

S04E03: Finding 7 & 8 Figure Deals

November 8, 2018 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTWhere can you go to find quality 7-8 figure deals?

You’ll find some 7-figure deals with the brokers, yes, but is that the ONLY place to source these deals?

Nope. In this episode we’ll look at some of the online and offline places you can look to find these gems and we’ll cover the advantages and disadvantages of each.

Please make sure to stop by iTunes and leave us a review! Your support helps keeps the show alive!

Alright, let’s dig in…

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY039.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

We’re going to cover the advantages and disadvantages to each of these?

  • Brokers
  • Professional Network
  • Industry Leaders In Niche Industries
  • Tier 2 Competitors in mid-sized industries
  • PE Groups and IB’s

Featured On The Show:

  • Empire Flippers
  • Ace Chapman
  • Quiet Light Brokerage
  • Digital Exits
  • Digital Acquisitions
  • Jungle Scout
  • Time Doctor
  • Long Tail Pro
  • AMZ Tracker
  • Founders IB
  • Copley Equity
  • Investment Bank
  • Axial

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Tagged With: Acquisition, Agreements, Brokers, Buy and Sell Website, due diligence, investors, Legal Protection, negotiating a deal, Online Business, Season 4

S03E08: Deal Structuring For Sellers

May 17, 2017 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTNot all deal structures are the same…

In Season 2, we published an episode to look at how buyers could use deal structuring to their advantage.

Well – it’s time to do the same thing again from a seller’s perspective!

These are fun episodes for us. We love to work and massage deals to see how we can make them beneficial for both parties.

Most of this comes down to really understanding where the other party is coming from and looking for opportunities to meet their needs and extend your own interests to get the deal done.

We definitely had fun recording this one – we hope you like it!

 

Are you digging the show? Please stop by iTunes and leave us a review! We’ll give you a mention on the show and we’d love to hear your feedback!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY034.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  •  Seller Financing
  • Earn-Outs
  • Balloon Loans
  • In-perpetuity payments
  • Outside financing
  • Seller Retained Equity
  • Investor/Sweat-Equity Partnership

 Featured On The Show:

  • Web Equity Show S02E07 on Deal Structures for Buyers

 

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Tagged With: Agreements, Brokers, Buy and Sell Website, Cashflow, due diligence, financing, investors, Legal Protection, negotiating a deal, Season 3

S03E01: Introduction To Selling An Online Business

January 26, 2017 by Justin Cooke Leave a Comment

Subscribe to our VIP LISTWe’re back!

Welcome to Season 3 of the Web Equity Show. In this season we’re going to walk you through, step-by-step, the exact process for selling an online business.

We’re doing these in seasons because we want you to have a long-form walk-through on the process. If you’re interested in buying, we’d highly recommend you check out Season 2 here.

In this episode, we dig into exactly who buys online businesses, take a look at how they’re valued from a buyer perspective, and discuss the various places you can look to when you want to sell your business.

This is primarily an introductory episode to selling an online business, so if you’re more experienced you might want to skip ahead to some of the later episodes.

 

Are you digging the show? Please stop by iTunes and leave us a review! We’ll give you a mention on the show and we’d love to hear your feedback!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY027.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Who Buys Online Businesses?
  • How Are Online Businesses Valued?
  • Where Can I Sell My Online Business?
  • Frequently Asked Questions
  1. Why would I ever sell my business if it continues to make money?
  2. Which businesses will sell and which won’t?
  3. I’m still building an online business. Where can I go to learn more about selling an online business?

Featured On The Show:

  • Empire Flippers
  • John Lee Dumas @ Entrepreneur on Fire
  • Empire Flippers 6 Major Buyer Types Podcast
  • Empire Flippers Valuation Tool
  • Flippa
  • Empire Flippers 11 Popular Business Models Blog Post
  • Spencer Haws @ Niche Pursuits
  • Dropship Lifestyle
  • Cloud Living
  • Tropical MBA

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Tagged With: Affiliate, Amazon, Brokers, Buy and Sell Website, Cashflow, Dropshipping, due diligence, negotiating a deal, Online Business, Season 3, Selling

S02E08: Making Offers And Closing The Deal

May 10, 2016 by Justin Cooke Leave a Comment

Now that we’ve looked at the various types of deal structures you can implement, it’s time to close the deal.
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Nervous? You don’t have to be! In this episode we walk you through the tricks and tactics you can use to come to a win-win agreement that will work for both you and the seller.

Whether you’re using a broker or working out a deal directly with the seller, we’ll cover the various processes so you can feel confident heading into the deal and all the way through the process.

This can be one of the most exciting (or costly) periods in the buying process. Your next moves will determine whether you walk away with a steal…or empty-handed.

Do you like the show? Please stop by iTunes and leave us a review! We love to read the feedback and will give you a shout on an upcoming episode!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY024.mp3

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What You’ll Learn From This Episode:

  • What’s The Process
  1. Letter of Intent (LOI) Process
  2. Empire Flippers Process
  3. Private Purchase Process
  • Our Best Tips On Closing The Deal
  1. Find out what the seller REALLY wants!
  2. Get the broker working for YOU! (Insider trick)
  3. Be mindful of the seller’s ego/feelings
  4. Consult your Accountant/CPA about tax benefits
  5. Be SUPER clear about the terms and deal structuring
  6. Make it clear you’re a good fit for the business
  7. Be understanding if seller responds with a touch of hostility
  8. If deal stalls, rely on broker. (Or lawyer / 3rd party)
  9. If you’ve been through several rounds of offers, give the seller a small win to close the deal
  10. Don’t rely too heavily on contracts post-sale

Featured On The Show:

  • Empire Flippers
  • AceChapman.com
  • Empire Flippers Podcast with CPA Mario Lucibello
  • Web Equity Show Podcast with CPA Mario Lucibello

 

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Tagged With: Agreements, Brokers, Buy and Sell Website, deal makers, due diligence, financing, investors, Legal Protection, negotiating a deal, Online Business, Season 2

S02E07: Understanding Deal Structuring

April 26, 2016 by Justin Cooke Leave a Comment

Understanding the various ways to structure a deal can be a critical piece to actually getting the deal closed.Subscribe to our VIP LIST

While many newbie buyers can get stuck in negotiations, a pro understands how to leverage different deal structures to get the outcome they really want.

Once you get to the meat of what the seller’s really looking for out of the deal, you can structure the deal around their wants/needs and put it in terms that are to your benefit.

In this episode, Ace and I dig into the various types of deal structures, explain how they work, and look at specific examples where they might work best to get the deal done with a seller.

Some of these are well-known (i.e. Seller Financing), but when you use these deal structures in combination (A time-based earn out with in-perpetuity payments, for example) they can get quite complicated.

Our goal is to break each of the deal structures down to better help you understand how you can use them in a negotiation/offer.

For us, this is the fun stuff. Creative deal structuring and finding win-win offers is breathing life into deal deals and can make everyone a ton of money.

Are you digging the podcast? Please stop by iTunes and leave us a review! We love to read the feedback and will give you a shout on an upcoming show!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY23.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Seller Financing
  • Earn-Outs
  • Balloon Loan
  • In-perpetuity payments
  • Outside Financing
  • Seller Retained Equity
  • Investor/Sweat-Equity Partnership

Featured On The Show:

  • Lendvo

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Tagged With: Agreements, Brokers, Buy and Sell Website, Capital, Cashflow, Dropshipping, due diligence, eCommerce, financing, investors, negotiating a deal, Online Business, Season 2

S02E06: Due Diligence

April 19, 2016 by Justin Cooke Leave a Comment

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If you’ve been following along our buyer’s series in Season 2, this is an episode you don’t want to miss.

In our longest episode to date, Ace and I break down some of the critical issues and steps to take when performing due diligence with website properties.

Now, of course, we can’t cover every single issue that may come up in due diligence, but we do attempt to provide a framework and a specific way to look at deals that will help you separate the good from the bad.

We’ve put together our years of combined experience in reviewing more than a thousand deals into an in-depth review. Hope you enjoy!

One more thing – it’s your support that keeps this show going. If you’ve appreciated what you’ve heard and would like to hear more, please stop by iTunes and leave us a review! We love to read the feedback and will give you a shout on an upcoming show!

Listen To The Full Interview:

http://traffic.libsyn.com/webequityshow/WEBEQUITY022.mp3

Podcast: Play in new window | Download

What You’ll Learn From This Episode:

  • Content Sites
  1. Check Visitor-to-Customer Flow
  2. Sustainability/Scalability
  • Earnings
  1. Are The Claimed Earnings ONLY Coming From Site For Sale?
  2. Compare Stated Earnings To Bank Account Deposits
  3. Bring In A Professional (Larger Purchases)
  • The Website / Niche
  1. Is The Content Quality?
  2. Will The Niche Last?
  3. What’s The Site History
  4. What’s The Reputation / Backlinks Situation?
  • The Seller
  1. Are They Real?
  2. Who Have They Done Business With?
  • Not-So-Common Scams
  1. Fake leads
  2. Not just the president, also a client
  3. Double (or triple) dipping

Featured On The Show:

  • Lendvo
  • Realty Shares
  • Empire Flippers
  • Abandoned Cart Emails on Empire Flippers Blog
  • Wayback Machine
  • Quinstreet
  • Clickbank
  • Commission Junction
  • Spy On Web

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Tagged With: Affiliate, Agreements, Amazon, Buy and Sell Website, content site, diversification, due diligence, eCommerce, negotiating a deal, niche sites, Online Business, scalability, Season 2, Web Equity

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